The Somali Region also known as Soomaali Galbeed is located in eastern Ethiopia. Its territory is the largest after Oromia Region. The capital was formerly Gode, until Jijiga became the capital in 1995. Somali region has tremendous and untapped tourism potential, however, according to Somaliregion culture and tourism bureau, the number of tourists visiting the region and the annual revenue incurred out of the tourism business is very low.
There are many interesting aspects that carachrterises this region. Somalis customary law of “Xeer” is the indigenous legal system. The ethnological museum of Jigjiga plays an irreplaceable role in ensuring the transmission of cultural and historical objects of the Somali People to the next generation. The Somali region also has cultural and historical heritages like the Statue of Ethiopian patriots in the Korahe zone, old age Mosques, and Churches, Darabalayo palace of Seyyid Mohammed Abdullah Hassen who is a well known Somali religious and nationalist leader. The wanbarka cave with the fulfillment of certain tourist facilities like road and promotion has potential to be one of the most important tourist destinations in the region and country.
Somali Region is also home to different kinds of wild animals. The absence of illegal hunting creates favorable habitat for wild animals. The natural dense forest El Kere is a significant home ground for the wild animals; Dik dik, lion, Somali giraffes, Gerenuk, and leopard specially. Moreover, there is also the Gerale National Park. The Somali Regional State is a place where several rivers are found. Among these, the three big permanent rivers in the region include; Ganale River, the Shabelle River, and the Dawa River.
Considering the many natural and cultural sites in Somali region, there are lots of investment opportunities in tourism. Others are infrastructure.